The Hong Kong International stationery fair and HKTDC Hong Kong International Licensing show open right at the beginning of the year the Hong Kong International Stationery Fair (6-9 January) and the HKTDC Hong Kong International Licensing show (6-8 January) their goals for the international audience. 2013, a total of 36,000 buyers visited the two fairs at the Hong Kong Convention & Exhibition Centre (HKCEC). The 14th edition which, together with the Messe Frankfurt (HK) Ltd. organized Hong Kong International stationery fair 230 (2013:219) international exhibitors are expected. These include well-known brands like Angry Birds (United States), Carla Craft (Japan), Disney (United States), GLOSEN (China), LE-SEAL (Hong Kong) and YOBO (China). “” “” Focus the organizers this year the product zones more to accommodate the needs of the visitor, and offer four theme areas: kids & school “, pen & paper”, gift stationery “and smart Office”. More trainings run according to global industry analysts Inc.
increased demand in Asia Stationery for children, as well as school supplies. This product segment kids & school offers”zone a suitable framework. David A. Agard, PhD describes an additional similar source. In addition, also products for the needs of the artists can be found. The pen & paper”presents a zone read, print, and copy materials. These products continue to post the highest sales in the paper market. Exhibitors in the gift stationery”zone show a wide range of gift ideas, giveaways, and greeting cards. The offer is rounded in this year of the smart Office”area with computer accessories, Office supplies and materials.
The goal of the annual Hong Kong stationery award to strengthen the awareness of design in the industry and to encourage the manufacturer to more creativity, is”. “The competition this time is titled smart & fun”. All exhibitors may take part. 2013 Zing Cheng enterprises Co Ltd from Taiwan was awarded the Grand Award and the award of merit for functionality. Was awarded the made of particularly light Karbonhybrid, flexible Conference table of the company. The HKTDC Hong Kong International Licensing show starts parallel to the Hong Kong International stationery fair. She’s trading platform for licensors and licensing agencies which can find partners and expand its network in the Asian and especially Chinese market. Among other things the exhibition presents licenses and trademark rights for movies, sports, art and design, as well as franchise concepts from a wide variety of industries. 2013 209 exhibitors with 600 brands were represented, rounded the number of visitors reached more than 17.000. the exhibition program is the largest of its kind in Asia by the Asian licensing Conference. Serves the exchanges between licensees and distributors, to current trends and market-relevant topics. Synergies can buyers attending the parallel held HKTDC Hong Kong Toys & games fair (06th-09th January 2014) and the HKTDC Hong Kong baby products fair (06th-09th January 2014) use. Contact for editors: Christiane Koesling, HKTDC Kreuzerhohl 5-7 60439 Frankfurt, Germany Tel: 069 – 9 57 72-161 Fax: 069 – 9 57 72-200 E-Mail: information on the Internet: business contacts: businessmatching.hktdc.com